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As a business it can be quite overwhelming to start using social media. Everywhere you look, on the TV, in the news, in articles, some one or something is telling you that need to be on Facebook or Twitter, because that is where your customers are at.

When you start talking to people with the intention to find prospects, make sure that whatever you talk about ADDS VALUE to them. People appreciate this and will listen more to you. More importantly, they will begin to TRUST YOU. And when they start trusting you, it is more likely that they’ll want to follow your footsteps too! Remember this, “giving is receiving”!

Don’t use underscores in URLs, which can cause search engines to see words in the URL string as one big word, making your website less likely to appear in a keyword search.

Keep in mind that when you are writing tags you need to recognise that Americans and English folks spell words differently. I don’t know why Americans do this but its weird for me and makes a game of Anglo-American scrabble an absolute nightmare! Colour to those in Britain is Color in the states. This is important.

Engage Your Customers – With your boards you are able to have your customers more involved with you online. This will allow them to comment on your images, pin their favorites, and share your My Pinterest images with their followers and friends on the site. Give them a reason to enjoy interacting with you. This will definitely keep them coming back to your website often. This is how you build a relationship with your customers and website visitors while showing off your service or product.

There are hundreds and thousands of internet or network marketers out there who are now multi-millionaires all because of the Internet. However, on the same note, while you have the internet as the key tool to promote your business, you still do need strategies, and countless of them, in order to be able to succeed. In other words, INNOVATIVENESS. Being innovative is vital in the world of doing business online and it applies to ANY kind of businesses, whether it’s promoting a product or service.

Overall, a strong social media marketing campaign combined with a well-run pay per click advertising campaign can help grow your business . . . and keep it growing!